George East
Real Estate Consultant
Sales Representative


Commercial & Residential Real Estate Resource Centre


416-798-7070

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The Commercial Seller


 

It takes more than just a sign in the window to sell a business or a property.

It takes an understanding of the markets to sell it for the best price possible.  In order to achieve this effectively, there are some things that may need to be done.

Preparing a Profitable Business
Many small owners have either not kept proper accounting records or have been to busy to keep them up to date.  Others may have annual financial reports that show the business is losing money when it fact it is making money but because of debt specific to this owner the business is negatively portrayed.

To ensure the best image is reflected and getting the business ready for sale on paper includes:

  • assessing earning potential and Goodwill

  • generating a Profit and Loss statement that is easy to read for prospective buyers

Marketing, promotion and advertising
It is not sufficient to just erect a For Sale sign and to rely on MLS systems to sell your business. Following are steps that are taken to properly market your property:

  • Full colour marketing material created

  • Posted on international websites

  • Advertising in local newspapers

  • Advertising in national newspapers

  • Advertising in trade related journals

  • Direct mailings to other trade businesses